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Brands Should Sponsor Women’s Sports Teams

  Women’s sports attract significantly fewer commercial sponsors than men’s sports, which is creating an ideal situation for small business owners. By sponsoring female athletes and women’s sports teams many younger businesses can take advantage...

Billie Jean King’s Advice for Women in Sports

Billie Jean King became the number one tennis player in the world after she won 39 Grand Slams including 20 titles at Wimbledon. She also defeated Bobby Riggs, her male opponent, in “The Battle of the Sexes,” which was one of the unforgettable moments in the history...

The Rise of Women in the Sports Science Research Field

In 2002, Stacy Sims was completing the Ironman World Championships when she felt off. Nursing a headache and a swelling body, Sims tried to treat her ailments with electrolyte and glucose tablets. However, once the race was over, Sims ran to the medical tent, later...